Blog

5 essential tips for a successful bedtime routine

A baby who has trouble getting to sleep, a toddler who is afraid in the dark or a child who constantly asks you to read ‘one more story’... When you as a parent are tired and also need a good night’s sleep, getting young children to settle down for the night is not always easy. A nice and quiet bedtime routine is the best way to ensure your child goes off to dreamland without much hassle.

Read more

3 reasons why reading to your child is fun (and useful!)

Building in a bit of quality time for your children just before they go to sleep is a wonderful thing. It’s a ritual that brings calm, a moment just for the two of you. But honestly? Sometimes, you just don’t have the energy for that final story. We encourage you to still read it. Because it has so many benefits ...

Read more

“Coming up with all these different characters, I loved it!”

Author Hanne Luyten made her debut in 2019 with her book #nietaankindengezinverklappen. In this book, Hanne tells about motherhood in the real world and it was enormously popular among young parents. Hanne could never have imagined that by 2020, she would be writing books for the children of those parents. But when her employer, BABYmatters asked her to write four stories for children, she didn’t hesitate at all.

Read more

Hurray! Celebrate juvenile book month with the Yumi Yay books!

Hurray, we’ll be celebrating Juvenile Book Month between 1 and 31 March! Because admit it, there’s nothing better than your children entering a fantasy world for a while. This year’s theme is art so perhaps, you can go through some books about art with your children. Or do you prefer to learn magic with one of Harry Potter's books? Perhaps your child likes to read search books and you’re going to search for Wally? Or .... perhaps submerging yourself in the world of Yumi Yay is a good idea?

Read more

How mommy and her kids enjoy a cosy bedtime ritual

Each night again, mom Valérie looks forward to the evening ritual with her three kids. Why that is, you can read here!

Read more

3 reasons why the Yumi Yay nighlights are super safe

The Yumi yay nightlights are playful, colorful, handy and trendy. But are they also safe? Of course! In the development of the nightlights, we have given the highest priority to safety.

Read more

The adventures of the Yumi Yay friends

Four fiends are living in the Yumi Yay universe: Tika, Otti, Billy and Finn. You can find them at our nightlights, but did you know that the Yumi Yay friends also have their own book series?

Read more

From idea… to Yumi Yay!

Yumi Yay is a brand new Belgian brand, thought out, created and grown in Lier, near Antwerp. It is an understatement that we are proud of our products, but we are even more proud of the story of Yumi Yay as brand.

Read more

Newsletter

... with nothing but interesting and relevant content for parents. (And we won't ever spam you. Promise.)

When you sign up for our newsletter, you agree to the processing of your data as written in our privacy policy. No worries, we attach much importance to your privacy, and we are supercareful when it comes to your personal data!